Hello

Born in London, I studied Graphic Design at Colchester Institute and completed my degree at Middlesex University.

I joined Redwood BBDO as a magazine designer and for 10 years went on to freelance for publications such as The Sunday Times Magazine, The Observer and content agencies John Brown Media, Future and River. Travelled to Australia, learnt to surf (badly) and became art Director of The Australian Tourist Commission’s creative studio.

In 2016 joined BBH as Design Director. Working on Europe’s largest retail account for Tesco, we launched ‘Food love stories’ recognised as one of the most effective media campaigns of 2017 at the Global Festival of Media Awards, it’s still going great guns today, 5 years later.
A two year spell as Creative Director at Ketchum followed, leading their integrated design and production studio, launching campaigns for Samsung, Pfizer, Braun, HSBC, DuPont, Philips and P&G. 

Currently I’m Creative Director at IIG - Creating Digital advertising for FMCG brands globally.

Awards:
★ (Digital Magazine Awards) Digital Customer Magazine of the Year 2013
★ (DMA's Award 2013 Gold Winner) Best use of DM
★ (IPM winner 2014) McColl’s Halloween campaign
★ Campaign brand story of the year 2016: Tesco
★ (POPAI Award Best seasonal and signage 2017) For Tesco Christmas
★ 'Food Love Stories' most effective media campaigns 2017 Global Festival of Media Awards.